The hot seat analyzer is a tool that is part of the
Facility Management Module that can be used to determine the usage frequency of seats in a venue and/or the revenue capacity of a particular seat.
It can be used to help determine of the current price zones in the venue are appropriate, or if they should be allocated differently to accommodate some customer preferences in your venue that you are not aware of. Its possible that typical bands of seats might be replaced with different pricing on aisles or zones in the venue.
Opening the Hot Seat Analyzer
To access the analyzer, start with the 'Patron Sales' menu as per the picture below.
How It Works
Refer to the examples on the accompanying web pages. When the 'Hot Seat' analyzer window opens:
- Pick a venue on the upper pop up window. Theatre Manager shows the reserved seating events in the venue that are active.
- Select a field to summarize by and wether you want comps, free tickets, neither, or both
- Select a range of performances in the list on the left that you want to analyze
- Theatre Manager will aggregate information based on the seats that are sold in the map, as we'll as adjusting the legend
Caution: as the performances and options are changed, Theatre Manager automatically adjusts the legend and colour scaling. That means a colour on one analysis does not necessarily mean the same as the same colour on another seat analysis.